Marketing Ideas

Marketing Ideas

1) First idea would be simply to do an advert using various clips out of our short film to make a brief 30 second clip. Starting off with a similar intro but closing it off with the actors and the producers + the small film. The trailer is only brief, but would give an overview and good impression on what the audience would expect to see in the film.



2) A film poster is the simplest idea of promotion for our film. It would also be the cheapest method as the film is only planned for an independent release, so the budget would be quite small. A poster would be able to be distributed easily amongst the country and displayed in plenty of areas where the target audience would be able to view it.


3) An interactive website would also be a very good marketing idea. Allowing the user to do a quiz relating to the film as well as real life. Once the quiz is completed it shows which character within the film they are most like, and then a version of the website similar to that character's personality will open and they can search around and find more information on the short film as well as details about the other characters and crew of the film. The website would be the essential campaign for the film as it has proven to work with other big box office films such as The Dark Knight and Pirates of the Caribbean.